The Importance of State Telemarketing Registration: What You Need to Know
While there’s no federal requirement for telemarketing registration, most states do require businesses to register if they’re making telemarketing calls. Although consumers typically don’t have the right to sue over violations, some states take telemarketing rules seriously, and failing to comply could result in fines.
Exemptions to Keep in Mind
Some states have exemptions. For example, if you’re only making calls with prior consent or calling on behalf of an exempt entity, you might not need to register. Also, certain states may require a bond or registration fee, so it’s important to check the specific rules for each state.
That said, don’t just register “in case.” Over-registering can create unnecessary costs and compliance headaches, especially if your business doesn’t actually do telemarketing. If you’re unsure whether or where you need to register, our firm can help you assess your business practices and figure out if any exemptions apply.
Don’t Mix Up Registration and “Do-Not-Call” Lists
Telemarketing registration is different from “do-not-call” list requirements. Some states may call buying their “do-not-call” list a form of registration, but they’re actually two separate things. The “do-not-call” list makes sure you aren’t contacting people who’ve opted out, while registration makes sure you’re allowed to do telemarketing in the state.
Wrapping Up
Telemarketing registration is just another part of staying compliant and avoiding legal trouble. Think of it like any other business license you might need. Make sure to check for any exemptions, register where necessary, and remember that registration isn’t the same as complying with “do-not-call” list rules.